Tested: Is Joomla Good For SEO In 2021?

Or if youre using sh404SEF, you can set SEO descriptions and titles (which will overwrite the native title) in the Titles and metas panel.
Elements > > sh404SEF > > Metas and titles.
You can either rapidly edit titles and meta descriptions from the list screen, which is useful when you have numerous short article titles you need to update …

As it should!
Discover more about heading tags.
Structured data (aka schema).
Control in Joomla: yes.
Structured information (also understood as schema) can assist Google understand:.
the kind of content on a page (i.e. dish, evaluation, item, post),.
the entity behind the website (i.e. organization),.
and can likewise be utilized to show additional search functions (rich snippets).
We advise reading our abundant bits guide if youre not familiar with structured data and its effect on SEO.
Youve got numerous alternatives for consisting of custom-made schema on your Joomla website and pages.
First off, there are several specialized extensions, such as this one from tassos.gr (totally free and paid variations readily available).

When it concerns templating titles, regrettably theres no easy method to do it.
You can choose to include your website name in your titles as a prefix or suffix in your sites worldwide setup.
System > > Global Configuration > > SEO Settings.

How we checked Joomla for SEO optimization
Like WordPress, its tough to check Joomla in seclusion as much of its SEO efficiency will be down to specific configurations (i.e. host/server) and options (templates/extensions).
As with our previous tests, we attempted to keep extensions/plugins to a minimum, configuration to as close to “out the box” as possible, and opted for popular design templates.
Heres what we did:
We established a small test site on a Digital Ocean server with the very same specs as the server hosting our previous WordPress test site
We included demo content comparable to our other test sites
We experimented with 3 Joomla SEO extensions (and decided on one).
We evaluated 2 of the most popular Joomla styles (Helix Ultimate, and the default Protostar).
Tests consisted of manual review, running the site through our own SEO audit tool, and testing using third celebration tools such as Googles PageSpeed Insights and GTMetrix.
Which Joomla SEO extensions did we attempt?
Picking an SEO extension for our Joomla test website was tougher than we anticipated. Why? Because theres no real neighborhood consensus on what the existing best extension really is.
Furthermore, while our preference would have been to use a totally free SEO extension, we found that it was just premium extensions that provided us anywhere near the level of SEO control we were trying to find.( and there was another, extremely recent fly in the ointment that well cover listed below).
In the end, we tried and purchased out the 3 extensions listed below:.
Joomla sh404sef.
Firecoders Route66.
The most appealing was/is 4SEO, which is made by the same people who make sh404sef.
Its a fairly brand-new extension thats as close as youll get to a WordPress SEO plugin like YOAST for Joomla. Theres decent snippet sneak peeks and you can control most on-page SEO elements:.

Not the cleanest option on the planet possibly, but it gets the job done.
Learn more about abundant snippets and structured information.
Image SEO.
Control in Joomla: yes.
The three essential elements of image SEO are:.
Alt text (description of the image for screen readers and search engines).
File size (smaller sized = faster = better).
Submit name (we advise utilizing descriptive file names).
Joomlas basic WYSIWYG editor supports alt text (they call it “description”) …

But again, this will be overwritten if youre using sh404SEF.
And of course, if you want to compose some custom-made code, youre complimentary to create a custom title (or meta description) format in your design template (directions here).
Note: natively you can also set titles/meta descriptions in the admin area of a post, which we already covered in the “good, bad, and awful” section.
Discover more about SEO Titles and Meta Descriptions.
Page slug/ URL.
Control in Joomla: yes.
We recommend producing brief, detailed, 2-3 word slugs, including the primary keyword (or phrase) for each page. Usage hyphens to separate words.
Joomla supports search engine friendly URLS natively (the procedure to activate them is detailed here), however we d recommend utilizing an extension (such as sh404SEF) for easier management.
Discover more about URL slugs/permalinks.
Canonical URLs.
Control in Joomla: yes.
On smaller websites you probably wont require to stress over this.
If you have a series of comparable pages on your website– i.e. targeting the very same keywords, or with extremely little variations in material– there might be times when youll desire to set a canonical (master) URL.
This assists to avoid duplicate content concerns.
You can set a customized canonical URL in the pages SEO panel if youre using sh404SEF.
Components > > sh404SEF > > Titles and metas > > Select page > > Edit url record.

Menus > > Your Menu > > Select Article > > Page Display > > Metadata > > Meta Description.

Wouldnt it make more sense to have these in the exact same place?
On-Page SEO Fundamentals: How does Joomla measure up?
Now lets turn our attention to control of some of the basic on-page SEO aspects.
Does Joomla cover them all?
For the most part. Although visual feedback (i.e. bit previews) and templating choices are doing not have, a minimum of when using sh404SEF as your SEO extension of choice.
Heres our summary once again.

The Joomla 4 changelog states, that it consists of SEO improvements. Joomla does tick most of the on-page SEO boxes. Picking an SEO extension for our Joomla test website was harder than we expected. Joomla used to have the edge on WordPress when it came to handling numerous material types, area particular templating, and managing user opportunities. Which leaves us wondering what Joomlas present raison dêtre really is?

… or click a specific short article for more options.

Find out more about index control.
Heading Tags (h1, h2, h3 etc).
Control in Joomla: yes.
Heading tags (h1, h2, h3, etc) assistance Google understand the structure and topic( s) of your page.
They need to be correctly embedded.
< h3>> Caring for your feline< (subtopic of felines). Joomla supports a complete series of heading tags from H1-H6. Note: the layout shift problem above was due to web typefaces and would be a relatively easy repair. The only real speed optimization we did was to trigger Joomlas inbuilt caching module-- which is literally a few clicks. So with some tweaking (and the best choice of template) a site running on Joomla needs to have the ability to pass Googles Core Web Vitals tests with flying colors. Or simply put ... ... if your Joomla site is slow, its probably your fault, not Joomlas! Bad: Lack of an all-inclusive SEO extension. At the moment we dont feel theres a single Joomla SEO extension that includes all the performance we would like. Which leaves us needing to install multiple extensions to totally optimize our Joomla site. However we do have high expect 4SEO from Weeblr. And well be watching on it as it grows with Joomla 4. Keep in mind: if you have any recommendations for Joomla SEO extensions that we may have missed out on, then please let us understand in the remarks and well take a look. Ugly: Out-the-box many fundamental SEO settings are buried. Its easy to miss basic SEO settings due to the method Joomlas standard control panel is arranged if youre not utilizing an SEO extension like sh404SEF. On an article, the SEO title is buried right at the bottom of the alternatives tab ... Simply paste the custom and copy schema code into the "Bottom of HEAD SECTION" box in the sh404SEF admin panel of the page you desire to include it. Parts > > sh404SEF > > Titles and metas > > Select page > > Raw content.

So watch out.
In conclusion: Joomla is great for SEO, but feels dated.
Joomla has been around for a long time, and has a relatively big neighborhood.
So its no real surprise that there will be a service (be that with an extension or some code tinkering) for many technical SEO tasks that you wish to complete.
But while theres absolutely nothing you cant make with a bit of knowledge, time, and most likely cash (most great extensions are paid) we do feel that lots of tasks are needlessly twisted.
We dont like having to set up numerous extensions to get what we require done, and we would rather everything was handled in one location (i.e. you handle the metadata for an article in an article, rather than in a separate section).
Joomla used to have the edge on WordPress when it came to handling several material types, area specific templating, and handling user privileges. Which leaves us wondering what Joomlas present raison dêtre actually is?
But ruminations over the platforms future aside, and returning to our focus on Joomlas SEO capabilities, its definitely going to be possible to get your Joomla website totally optimized and ranking higher in Google.
So if youre running a Joomla website, our recommendation is to:.
run a full SEO audit (you can follow this SEO audit guide),.
assign time to fixing problems and enhancing your site (where possible),.
focus in on creating high quality material that assists your users and fully responses their search questions,.
construct your websites authority by earning high quality backlinks (have a look at our recommended link building methods).
Next up well be comparing the SEO advantages and disadvantages of each CMS weve evaluated in our series in a roundup post, where well also reveal the finest CMS for SEO in 2021. Register for our e-mail list listed below to follow this series, and for loads more fresh SEO tips, tutorials, and guides straight to your inbox.
PS: Get blog updates directly to your inbox! David McSweeneyDavid is our chief editor for skilled SEO content at Seobility. Unsurprisingly he enjoys SEO and composing. He integrates 20+ years of experience in SEO with the passion for teaching you guys how to optimize your websites the ideal way.All posts by David McSweeney.

And its sh404SEF well be utilizing in our examples below.
Theres a problem:.
Weeblr (the company behind sh404SEF) just recently revealed that the extension may not be compatible with Joomla 4 and will no longer be upgraded.
Which suggests if you want to use it, youll most likely need to stay with Joomla 3 for now.
We told you picking a Joomla SEO extension was difficult!
Joomla SEO: The good, the bad, and the awful.
Prior to examining Joomlas control of on-page SEO aspects, lets run through some of the SEO highlights (and lowlights) of the platform.
Well begin with a positive.
Great: Joomla is quite quick out-the-box.
Our Joomla test site carried out well in Googles PageSpeed Insights, scoring an admirable 95/100 when running the Helix Ultimate design template with very little setup.

But lets circle back round to the question at hand:
Is Joomla helpful for SEO? Yes.
Although you might lose a little bit of hair while enhancing your site.
And when youre done, youll most likely ask yourself why you didnt just pick WordPress like everybody else has because 2010 … Before moving on with some information, heres a fast summary of what you can and cant make with Joomla.

As promising as it looks, unfortunately we found it a little buggy to recommend at this stage. Well be keeping an eye on it however, and suspect it will be our Joomla SEO extension of option when we come to upgrade this article.
Route66 from Firecoders also looks the part (with some good on-page analysis reports), however was doing not have a few of the essentials.
In the end we settled on sh404sef, which has many of the functionality were looking for and has actually long been one of the most popular Joomla SEO extensions.

This is the fifth post in our series where we check the on-page SEO of the worlds most popular CMS systems.
We previously covered WordPress, Wix, Squarespace, and GoDaddy.
And this week were turning our attention to Joomla.
Disclaimer: The tests in this short article are based upon Joomla 3. They were carried out quickly prior to the very recent release of Joomla 4. The Joomla 4 changelog states, that it includes SEO improvements. The outcomes may currently be outdated. Well follow up with an update.
That stated, continue reading to find:
how well setup for on-page SEO Joomla (Joomla 3) is out of the box,
how you can configure your Joomla website to rank greater in Google
Lets begin with a summary.
In Summary: Is Joomla great for SEO?
Joomla is an open source CMS. Youve got complete access to the underlying code, and can also create your own plugins/extensions to modify the systems core functionality.

Keep in mind: having control of an SEO ranking aspect is not equal to its optimization. SEO audit tools like Seobility offer recommendations on how to properly enhance each component, and discover errors in optimization which might be keeping back your site. See our SEO audit guide for additional information on how to fully enhance your site.
SEO Titles and Meta Descriptions.
Control in Joomla: yes.
A pages title continues to be one of the most essential on-page ranking elements. And a well-written meta description can help you get more click-throughs (although Google will not always utilize it).
Natively, Joomla lets you set custom SEO titles (called “Browser Page Title”) and meta descriptions for pages in the “Menu product” panel.
Menus > > Your Menu > > Select Article > > Page Display > > Browser Page Title.

Find out more about canonical URLs.
Index control (robots meta tag).
Control in Joomla: yes.
The robots meta tag instructs Google to either index (1 ), or not to index (2) a page:.
<< meta name=" robots" content=" index, follow"> >– index this page please Google.
<< meta name=" robots" material=" noindex, follow"> >– neglect this page please Google (but follow the links on it).
You do not in fact require the very first one as (presuming your page meets their quality requirements) indexing is Googles default action. It doesnt do any damage to have it in place.
Joomla lets you set this in the “Publishing” tab of a short articles edit screen.

But if you want to decrease extensions, you can also create page specific schema markup, then use sh404SEF to include it to a short article.
You can utilize this complimentary tool to generate a large range of schema markup. Below weve developed schema markup for an FAQ page.

In either case, you wont get a preview of how your snippet will look in search. So you may wish to utilize our free snippet preview tool to check your titles and meta descriptions prior to editing in Joomla.

Find out more about XML Sitemaps.
Are Joomla sites mobile friendly?
One word response: yes.
When developing your Joomla site theres a great chance youll be focusing on how it looks on desktop.
But mobile traffic surpassed desktop traffic in 2017. And Google now prioritizes the mobile variation of your site for crawling and indexing.
Most Joomla templates are mobile friendly. And if yours is not …
… then its time to find a brand-new one!
Theyll let you understand in Search Console if Google does find any concerns with the mobile version of your site.

Discover more about image SEO.
Do Joomla sites run over HTTPS? yes.
HTTPS has actually been a validated Google ranking signal since 2014.
And in 2021 theres really no excuse for any website to still be running over HTTP. Notwithstanding any SEO advantages, its unsecure.
Ensuring your Joomla site runs over HTTPS is your (or your hosts) responsibility.
Find out more about HTTPS.
Robots.txt file.
Control in Joomla: yes.
A robots.txt file allows you to stop search engine bots from accessing certain locations of your website.
You may have a section with user-generated content that you do not want crawled or indexed by Google.
Because Joomla is self hosted, you can utilize FTP to directly edit your robots.txt file.
Find out more about Robots.txt.
XML Sitemaps.
Produced by Joomla: yes.
An XML sitemap helps Google discover (and index) all the pages on your site.
You will not get an XML sitemap natively in Joomla, however there are lots of extensions that will assist you develop and handle your sitemap( s).
JSitemap (paid) is quite thorough.

So with some coding chops (and the luxury of time) we would bet that theres nothing you cant do to completely SEO enhance your Joomla site.
But with that being stated, in this series, were focusing on the out-the-box SEO performance of the major CMS systems. Offer or take a couple of plugins/extensions, we desire to keep our hands (and website) reasonably clean.
The excellent news?
Joomla does tick many of the on-page SEO boxes. Youll require a minimum of one extension. Thats no various to WordPress, where youll have to install an SEO plugin like YOAST to completely optimize your site.
Whats the bad news?
Well, Joomlas SEO extensions are just not in the same ballpark as their WordPress equivalents (although that may soon change– see “Which Joomla SEO extensions did we try?” listed below).
You can manage most of the elements you need to manage. But the process is relatively unintuitive and troublesome. Whatever is just going to take you longer to enhance than it would on a WordPress website.
And typically, thats the sensation we have with Joomla as a CMS. While the front end is fine, the back end feels dated, tired– practically like an abandoned task (although its not).
According to W3Techs, Joomla still has a 3% CMS market share. We presume that market share is mainly made up of tradition websites, as a fast glimpse at Google Trends shows us Joomlas popularity has been on a severe decrease for at least the previous 10 years.

… and they will not tinker your filenames. As long as you utilize a descriptive filename when saving before uploading to Joomla, thats what youll get.
With regards to enhancing image file sizes, youll need to handle that in a various method.
Your choices are to either:.
a) make certain your images are compressed prior to submitting, or.
b) install an extension to compress your images for you.
The Image Recycle extension ought to do the trick if you go for choice b.

… while the meta description is located under the publishing tab.

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